Federico Zanoni is an independent Art Director and Graphic Designer based in Milan, specializing in branding, editorial design and visual communication.

He works with brands, publications and cultural institutions to clarify their positioning and translate it into thoughtful visual identities. His approach combines strategic thinking with refined execution, creating work that is clear, timeless and purposeful.

From defining creative direction to overseeing production, he sees design as a strategic tool. One that shapes perception, strengthens recognition and helps businesses communicate with confidence.